Thursday, January 22, 2009

Why circulators go grey

According to a story in Folio:, a man complained in 2007 that he wasn't getting his copy of the bimonthly AARP Bulletin. 18 months later he was still complaining, when suddenly the magazine's circulation department sprang into action and sent him 1,000 copies.
“A mistake occurred when the status of the member’s account was being updated–there is a code (999) that reflects Lifetime Member status and that was inadvertently entered into the number of copies to be delivered instead of the code field,” a spokesperson wrote in an e-mail to FOLIO:.

This time, AARP followed up promptly. The organization dispatched a staffer from its Nevada office to Thomas’ home to retrieve the 999 extra copies. They were to be distributed to various area senior centers and healthcare facilities.

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1 Comments:

Anonymous Anonymous said...

Ahhhh...the wonderful world of circulation. This is why skilled circulators are so important, and so highly paid (NOT!).

12:31 pm  

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