Tuesday, May 26, 2009

Homemakers pulls in e-subscribers



Homemaker's magazine has its own, unusual way of getting readers to sign up for their Insider Access e-newsletter: they're offering a chance on a vaccum cleaner.

The monthly Insider Access newsletter gives readers the top 10 most-read online articles, a recipe and "ingredient of the month" from food editor Andrew Chase, a message from editor-in-chief Kathy Ulyott, access to other contests and an (unspecified) "free download of the month".

Plus, of course, a chance to win a bagless vaccum.

1 Comments:

Anonymous Anonymous said...

Cool! I noticed a couple of other places doing this too. (like 50plus is offering an electric bike or something, and bloggers seems to be offering giveaways these days too). Hey, if this is the latest trend I'm not going to argue!

7:58 am  

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